BI & Analytic Marketing to an Individual
Marketing is one of the departments whose effective use of business intelligence and analytics can have a direct impact on the organization’s top line revenue, a tier one-performance measure.
Marketing is one of the departments whose effective use of business intelligence and analytics can have a direct impact on the organization’s top line revenue, a tier one-performance measure.
In my view, that BI & Analytics contribute to organizational performance with three different levels of importance. Tier 1: Business Metrics — Are we contributing to profitable revenue growth? Tier 2: User Productivity — Are we impacting the user productivity? Tier 3: IT Productivity — Are we more efficient in our IT operations? In this… Continue reading Business Intelligence & Analytics Tier 3 Performance IT Productivity
In my view, that BI & Analytics contribute to organizational performance with three different levels of importance. Tier 1: Business Metrics — Are we contributing to profitable revenue growth? Tier 2: User Productivity — Are we impacting the user productivity? Tier 3: IT Productivity — Are we more efficient in our IT operations? In this… Continue reading Business Intelligence & Analytics Tier 2 Performance User Productivity
In my view, that BI & Analytics contribute to organizational performance with three different levels of importance.